MEN’S SWIMWEAR TRENDS 2023
MEN’S SWIMWEAR TRENDS 2023
Men’s swimwear trends are certainly brighter and bolder for this Summer 2023, compared to previous years. Here are our top men’s swimwear trends and themes for this season. This Summer 2023 is a season of funky prints, bold colours, back-to-basics, sporty design and enhancing pouches.
See our Mens Swimwear Guide for help choosing the right swimwear for you, such as advice on styles and materials.
See our Best Mens Swimwear list for a top 10 of the best swimwear designs this 2023 season.
2023 SWIMWEAR TREND 1: BASICS SWIMWEAR
Men’s swimwear trends change every year. Take the time to make sure that you’re getting the basics right first. These swimwear basics are essential in any beach-bound wardrobe. Don’t underestimate these understated pieces. They may be a simple block colour, but they are great for mixing and matching with seasonal styles and prints to expand your wardrobe and dress up or dress down different pieces. Update and refresh your looks year after year by being smart with your men’s basic swimwear pieces. The basics are available in a number of styles, from revealing low-cut micro swim briefs to traditional swimming shorts.
Basics are available in more than just the standard black-and-white monochrome. The SUKREW swimwear basics swimming styles are available in seven colours, including bright and simple shades of black, white, green, red, navy, orange, and aqua. These come in a classic swim brief or a men’s swimming thong for those more daring! There’s a colour for everyone to express themselves and something to match any other statement piece. Tie together your poolside look.
2023 SWIMWEAR TREND 2: PRINTS & PATTERNS
Who doesn’t love a good print? There is a wide range of swimwear trends this year with some funky prints. Therefore, something to suit everyone. From sexy animal prints, timeless sailor stripes, colourful checks and cheeky graphic prints. If you want something classic with a modern twist, look no further than our swimwear prints & patterns.
ANIMAL PRINT SWIMWEAR
The Modus Vivendi Tiger collection is the ultimate men’s printed swimwear for summer 2023. Featuring a bold tiger print design, they are ideal for your summer pool party and they will definitely grab attention! The neon yellow and pink Tiger print is definitely the boldest available this 2023 season. It combines both the animal print trend with the neon colourway trend. Overall, they are a very sexy, fashionable, and luxurious style that is a must for your Summer holiday.
STRIPED SWIMWEAR
Striped men’s swimwear is a timeless classic that will always be on trend! The TOF Paris swimwear line has sailor stripes in navy/white. And the CODE22 swimwear line has retro-striped swimwear. Two different striped swimwear vibes for the ultimate beach look
CHECK PRINT SWIMWEAR
Add a pop of colour to your swimwear wardrobe with the Modus Vivendi swimwear Inclusive Line. A super fun and vibrant chequered print that is sure to stand out around the pool! Made with quality tailoring, they are a super option for your Summer holiday. These colourful men’s swim pieces are quick-drying and super convenient for being in and out of the water. They are a trendy and modern style for this 2023 Summer. There are shorts with retro rounded legs, classic men’s speedos and sexy micro swimming briefs. So, there’s a funky statement piece to suit everyone’s swimwear vibe this season. And the collection also includes a range of underwear and clothing to match.
GRAPHIC PRINT SWIMWEAR
If the above prints & patterns aren’t cheeky enough for you, BARCODE Berlin offers a number of styles with fun and unique comic prints, combined with vibrant colours. From unicorns, to ducks…and more!
The swim briefs are made with stretch polyester that sits snug to the body. It’s also a quick-drying fabric, suitable for being in and out of the water. They also include internal drawstrings, for an adjustable and secure fit. They will definitely make you stand out at the beach or the after-party whilst providing you with optimum comfort and style.
SWIMWEAR TREND 3: NEON COLOURS
Neon swimwear is a definite for men’s swimwear trends 2023. Neon may have been big in the 80’s but there is nothing old-school about our neon swimwear! The neon designs may have details and trims in different neon colours, or they may be full-on all-neon. Check out our TOF Paris Neon Mini Swimming Bikini and TOF Paris Neon swimming thong.
These neon men’s swimwear styles are an excellent option for a pool or beach party, especially if there are UV fluorescent lights. The neon colours will glow brightly under the lights.
VOCLA also loves the BARCODE Berlin Neon Swimming Brief. It comes in 3 bold and bright fluorescent colours with an adjustable external drawstring to the waistband. Go from beach to beach club-ready in seconds at an affordable price tag.
SWIMWEAR TREND 4: SPORTY STYLES
Sporty and sexy swimwear combined! The sports-inspired swimwear trends are suitable for beach parties, pool parties, water parks and foam parties in the club. With flattering cuts to keep you secure in and out of the water. The PUMP! Waterbrief is made from a quick-drying material with UPF 50+ sun protection, blocking out 98% of the sun’s rays! Additionally with a contoured pouch to help keep everything lifted and securely in place! Lastly, the PUMP! Waterbrief is available in four different colours with contrasting trims.
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aussieBum Club Original Swimwear with WJ Pro Pocket to Lift & Support -
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PUMP Waterbrief Swimwear with UPF Sun Protection
SWIMWEAR TREND 5: ENHANCING SWIMWEAR
Men’s swimwear trends wouldn’t be complete without some technology included. Enhancing swimwear can provide you with front and rear enhancements to make sure that you’re turning heads as you strut down the beach! CODE22 Power Shape swimwear provides package enhancement with its built-in rounded padding cup. It provides you with a fuller and more rounded pouch appearance, beautifully enhancing your features. Also engineered anatomically to give you the perfect fit. The Power Shape system inserts into the front of the swimwear and is therefore fully removable. This gives you the choice of when and where you want to benefit from the padding!
SWIMWEAR TREND 6: RETRO STYLING
The Retro style is making a big comeback in 2023. And we have the perfect men’s retro swimwear pieces to get you bang on-trend! Whether it’s retro geometric prints or retro style shorts shorts or both mixed into one, VOCLA has got you covered.
Our main contenders for this season are the CODE22 Swimwear, with a range of geometric prints and retro stripes on swimming briefs and short shorts. The geometric prints are super quicky and unique, a must for your swimwear wardrobe! Or we have retro striped swimwear, extremely trendy pieces that will never go out of style. But if it is just the retro-style short legs you are after, the Modus Vivendi Jean Swimming Short is the ultimate summer vibe! Perfect for taking you from the beach to a pool party or restaurant.
Modus Vivendi Jeans Swimming and Beach Shorts, Bermuda Style
SWIMWEAR TREND 7: BOLD COLOURS
A Summer holiday would not be complete without some bold and vibrant colours. Check out our 2eros Swimwear for the ultimate summer vibes. Their swimwear lines introduce new colours every year. And 2023 is the year of bold colour. If you don’t want prints, graphics or neon colours like above, 2eros offers beautiful swimwear, in a range of colours, made with sustainable recycled yarns.
